Target Audience
Working title for the magazine
I have decided on the name Soundboard
Target audience- Demographic
I have decided to aim my magazine at 15-35 year olds as my research showed that this is the main age group who buy magazines. I have not aimed the magazine at a specific gender as I found out that both males and females buy music magazines.
Target audience- Psychographic
The readers of music magazines like different genres of music like for example; Trance, Techno, Dance, House, Electro, Dubstep and Drum and Bass. Howver I think I will aim at the Dubstep and Drum and Bass genres as they seen to be the most popular and the most in at the moment. The readers also want to hear about; gigs, festivals, artists , local bands and fashion. Therefore I will include all of these points and I will include relative adverts to do with these.
Price Point
The price point was one of the main issues that readers of music magazines had as a lot of people thought they were all quite expensive. (£3.00- £5.00). Therefore I have decided to price my magazine cheaper than this as I believe more people will be attracted to buy if it is less expensive. I will price the magazine at £3.00 as it will still make money, but is cheaper than most other magazines.
I have decided on the name Soundboard
Target audience- Demographic
I have decided to aim my magazine at 15-35 year olds as my research showed that this is the main age group who buy magazines. I have not aimed the magazine at a specific gender as I found out that both males and females buy music magazines.
Target audience- Psychographic
The readers of music magazines like different genres of music like for example; Trance, Techno, Dance, House, Electro, Dubstep and Drum and Bass. Howver I think I will aim at the Dubstep and Drum and Bass genres as they seen to be the most popular and the most in at the moment. The readers also want to hear about; gigs, festivals, artists , local bands and fashion. Therefore I will include all of these points and I will include relative adverts to do with these.
Price Point
The price point was one of the main issues that readers of music magazines had as a lot of people thought they were all quite expensive. (£3.00- £5.00). Therefore I have decided to price my magazine cheaper than this as I believe more people will be attracted to buy if it is less expensive. I will price the magazine at £3.00 as it will still make money, but is cheaper than most other magazines.
Weekly or monthly
The Magazine im making is going to be a monthly magazine because most of the magazines i read and have found which relate to this magazine are all monthly so i think by doing it in the time frame it will allow more time to create the magazine and also there will be alot more information and news packed into every monthly issue.
Content
I have decided that for my magazine i will go with the normal flow of content for other magazines like this. For example i will have news on new music and reviews of new music, I will have lots of interviews with producers and artists, also i will have gig reviews and lots of upcoming events. Also i will have quite alot of adverts based around the topic of the music.
Style
The style of my magazine will be a very modern style and very swish, it will have only two house colours and one type face switched between capitals and non capitals. it will have lots of information on the front cover but it will not be over crammed or packed with things. Also in the magazine it will have a lot of pictures because people like to look at new pictures.
USP
The unique selling point of my magazine would be the fact that there arent really many DJ magazines around at the moment that specilise in this area of music and have this variety of music, it will wlso be the fact that some of the music is very up to date and new so it will be a new and exciting magazine.
USP
The unique selling point of my magazine would be the fact that there arent really many DJ magazines around at the moment that specilise in this area of music and have this variety of music, it will wlso be the fact that some of the music is very up to date and new so it will be a new and exciting magazine.
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